:root{--black:#141414;--black-2:#262626;--paper:#fbfaf7;--mist:#f1efec;--orange:#ff5a2c;--peach:#ffe3d8;--ink-soft:#5c5c5c;--line:#e3e1dd;--display:"Bricolage Grotesque",system-ui,sans-serif;--body:"Instrument Sans",system-ui,-apple-system,Segoe UI,sans-serif;--max:1240px;--pad:clamp(16px,4vw,40px);--founder:url(/images/founder.jpg);--f-reel:url(/images/reel.jpg);--f-feed:url(/images/feed.jpg);--f-story:url(/images/story.jpg);--f-about:url(/images/about.jpg);--f-ad:url(/images/ad.jpg)}*{box-sizing:border-box;margin:0;padding:0}html{scroll-behavior:smooth}body{background:var(--paper);color:var(--black);font-family:var(--body);-webkit-font-smoothing:antialiased;font-size:17px;line-height:1.6;overflow-x:hidden}a{color:inherit;text-decoration:none}img{max-width:100%;display:block}.wrap{max-width:var(--max);padding:0 var(--pad);margin:0 auto}h1,h2,h3,h4{font-family:var(--display);font-kerning:normal;text-rendering:optimizelegibility;letter-spacing:-.012em;font-weight:700;line-height:1.02}:focus-visible{outline:3px solid var(--orange);outline-offset:3px;border-radius:6px}.dot{color:var(--orange);margin-left:.025em}.kicker{color:var(--ink-soft);align-items:center;gap:10px;font-size:15px;font-weight:600;display:inline-flex}.kicker:before{content:"";background:var(--orange);border-radius:50%;width:9px;height:9px}.btn{font-family:var(--body);cursor:pointer;border:2px solid #0000;border-radius:999px;align-items:center;gap:10px;padding:16px 26px;font-size:16px;font-weight:600;transition:transform .2s,background .2s,color .2s,border-color .2s;display:inline-flex}.btn:hover{transform:translateY(-2px)}.btn-primary{background:var(--orange);color:#fff}.btn-primary:hover{background:#ee4a1c}.btn-black{background:var(--black);color:#fff}.btn-outline{border-color:var(--black);color:var(--black)}.btn-outline:hover{background:var(--black);color:#fff}.btn svg{width:16px;height:16px}.nav{z-index:60;-webkit-backdrop-filter:blur(14px);background:#fbfaf7db;border-bottom:1px solid #0000;transition:border-color .2s;position:sticky;top:0}.nav.scrolled{border-bottom-color:var(--line)}.nav .wrap{justify-content:space-between;align-items:center;gap:20px;height:78px;display:flex}.logo{font-family:var(--display);letter-spacing:-.006em;align-items:center;gap:11px;font-size:21px;font-weight:700;display:flex}.logo svg{width:28px;height:28px}.nav-links{background:var(--mist);border-radius:999px;gap:6px;padding:5px;display:flex}.nav-links a{border-radius:999px;padding:9px 18px;font-size:15px;font-weight:500;transition:background .2s}.nav-links a:hover{background:#fff}.nav .btn{padding:12px 20px;font-size:15px}.hero{padding:clamp(48px,8vw,96px) 0 0}.hero-top{flex-wrap:wrap;justify-content:space-between;align-items:center;gap:16px;display:flex}.hero-badge{border:1px solid var(--line);background:#fff;border-radius:999px;align-items:center;gap:10px;padding:7px 16px 7px 8px;font-size:14.5px;font-weight:500;display:inline-flex}.hero-badge .av{background:var(--founder) center 18%/cover;border-radius:50%;width:30px;height:30px}.hero h1{letter-spacing:-.022em;margin-top:36px;font-size:clamp(44px,7.1vw,102px);font-weight:800;line-height:1.02}.hero h1 .ln{margin-bottom:-.1em;padding-bottom:.14em;display:block;overflow:hidden}.hero h1 .ln>span{animation:.9s cubic-bezier(.2,.8,.2,1) both lineUp;display:inline-block}.hero h1 .ln:nth-child(2)>span{animation-delay:.12s}.hero h1 .soft{color:var(--ink-soft);font-weight:600}@keyframes lineUp{0%{transform:translateY(105%)}}.hero-bottom{grid-template-columns:minmax(0,560px) auto;justify-content:space-between;align-items:end;gap:40px;margin-top:48px;display:grid}.hero-bottom p{color:var(--ink-soft);font-size:19px;line-height:1.55}.hero-ctas{flex-wrap:wrap;gap:12px;display:flex}.pillars{grid-template-columns:repeat(3,1fr);gap:16px;margin-top:64px;display:grid}.pillar{border:1px solid var(--line);background:#fff;border-radius:22px;align-items:flex-start;gap:18px;padding:24px;transition:border-color .2s,transform .2s;display:flex}.pillar:hover{border-color:var(--black);transform:translateY(-3px)}.pillar .ic{background:var(--mist);border-radius:14px;flex:none;place-items:center;width:46px;height:46px;display:grid}.pillar:nth-child(2) .ic{background:var(--peach)}.pillar:nth-child(3) .ic{background:var(--black);color:#fff}.pillar .ic svg{width:22px;height:22px}.pillar h3{letter-spacing:-.006em;font-size:20px;line-height:1.2}.pillar p{color:var(--ink-soft);margin-top:4px;font-size:14.5px;line-height:1.45}.brands{border-top:1px solid var(--line);border-bottom:1px solid var(--line);align-items:center;gap:40px;margin-top:72px;padding:28px 0;display:flex}.brands>span{color:var(--ink-soft);flex:none;max-width:150px;font-size:14.5px;line-height:1.35}.brands-track{flex:1;overflow:hidden;-webkit-mask-image:linear-gradient(90deg,#0000,#000 8% 92%,#0000);mask-image:linear-gradient(90deg,#0000,#000 8% 92%,#0000)}.brands-row{gap:56px;width:max-content;animation:36s linear infinite marquee;display:flex}.brands-row b{font-family:var(--display);letter-spacing:-.012em;color:var(--black);opacity:.75;white-space:nowrap;font-size:26px;font-weight:700}.brands-track:hover .brands-row{animation-play-state:paused}@keyframes marquee{to{transform:translate(-50%)}}.gap{margin:clamp(72px,10vw,128px) var(--pad) 0;background:var(--black);color:#fff;border-radius:36px;position:relative;overflow:hidden}.gap .wrap{grid-template-columns:1.2fr 1fr;align-items:end;gap:64px;padding-top:clamp(56px,8vw,104px);padding-bottom:clamp(56px,8vw,104px);display:grid;position:relative}.gap:after{content:"";background:radial-gradient(circle,#ff5a2c59,#0000 65%);border-radius:50%;width:520px;height:520px;position:absolute;top:-200px;right:-160px}.gap .kicker{color:#a8a8a8}.gap h2{letter-spacing:-.018em;margin-top:20px;font-size:clamp(36px,5vw,68px)}.gap h2 .muted{color:#8a8a8a}.gap .lede{color:#cfcfcf;font-size:20px;line-height:1.5}.gap .strong{font-family:var(--display);letter-spacing:-.006em;border-top:1px solid #ffffff2e;margin-top:24px;padding-top:24px;font-size:clamp(24px,2.4vw,32px);font-weight:600;line-height:1.2}.sec{padding-top:clamp(88px,11vw,140px)}.sec-head{flex-wrap:wrap;justify-content:space-between;align-items:flex-end;gap:32px;margin-bottom:48px;display:flex}.sec-head h2{letter-spacing:-.018em;max-width:16ch;margin-top:14px;font-size:clamp(36px,5vw,64px)}.sec-head p{max-width:380px;color:var(--ink-soft)}.tabs{flex-wrap:wrap;gap:8px;margin-bottom:24px;display:flex}.tab{font-family:var(--body);color:var(--black);border:2px solid var(--line);cursor:pointer;background:0 0;border-radius:999px;align-items:center;gap:10px;padding:12px 20px;font-size:16px;font-weight:600;transition:all .2s;display:flex}.tab span{background:var(--mist);border-radius:50%;place-items:center;width:24px;height:24px;font-size:13px;display:grid}.tab:hover{border-color:var(--black)}.tab[aria-selected=true]{background:var(--black);border-color:var(--black);color:#fff}.tab[aria-selected=true] span{background:var(--orange);color:#fff}.panel{border:1px solid var(--line);background:#fff;border-radius:32px;grid-template-columns:.9fr 1.1fr;gap:clamp(28px,4vw,56px);padding:clamp(24px,4vw,48px);display:grid}.panel[hidden]{display:none}.panel.fade{animation:.4s both fadeIn}@keyframes fadeIn{0%{opacity:0;transform:translateY(8px)}}.panel h3{letter-spacing:-.018em;font-size:clamp(32px,3.6vw,48px)}.panel .desc{color:var(--ink-soft);max-width:440px;margin-top:18px;font-size:18px}.panel .meta{flex-wrap:wrap;gap:8px;margin-top:28px;display:flex}.panel .meta span{background:var(--mist);border-radius:999px;padding:7px 14px;font-size:14px;font-weight:500}.panel .btn{margin-top:32px}.offers{gap:14px;display:grid}.offers.two{grid-template-columns:1fr 1fr}.offer{background:var(--paper);border:1px solid var(--line);border-radius:22px;padding:24px}.offer.hl{background:var(--black);color:#fff;border-color:var(--black)}.offer small{color:var(--orange);font-size:13.5px;font-weight:600}.offer h4{letter-spacing:-.006em;margin:6px 0 14px;font-size:22px}.offer ul{gap:10px;list-style:none;display:grid}.offer li{grid-template-columns:20px 1fr;gap:8px;font-size:15px;line-height:1.45;display:grid}.offer li:before{content:"";background:var(--orange) url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 16 16'%3E%3Cpath d='M4.5 8.2l2.2 2.2 4.8-4.8' fill='none' stroke='white' stroke-width='1.8' stroke-linecap='round' stroke-linejoin='round'/%3E%3C/svg%3E") center/16px no-repeat;border-radius:50%;width:16px;height:16px;margin-top:3px}.offer.hl li{color:#d9d9d9}.offer p{color:var(--ink-soft);font-size:15px;line-height:1.5}.offer.hl p{color:#cfcfcf}.offers.list .offer{grid-template-columns:auto 1fr;gap:4px 18px;padding:20px 22px;display:grid}.offers.list .offer .n{background:var(--mist);width:38px;height:38px;font-family:var(--display);border-radius:12px;grid-row:span 2;place-items:center;font-size:16px;font-weight:700;display:grid}.offers.list .offer h4{margin:0;font-size:19px}.new{background:var(--orange);color:#fff;vertical-align:middle;letter-spacing:0;font-size:12px;font-weight:600;font-family:var(--body);border-radius:999px;margin-left:8px;padding:3px 9px}.shoot{background:var(--mist);margin-top:clamp(88px,11vw,140px);padding:clamp(72px,9vw,120px) 0}.frames{grid-template-columns:1fr .9fr 1fr .9fr;align-items:end;gap:18px;margin-top:8px;display:grid}.frame{background:#ddd top/cover no-repeat;border-radius:22px;transition:transform .35s cubic-bezier(.2,.8,.2,1);position:relative;overflow:hidden;box-shadow:0 30px 60px -30px #14141473}.frame:hover{transform:translateY(-8px)rotate(-.6deg)}.frame.reel{aspect-ratio:9/16;background-image:var(--f-reel)}.frame.feed{aspect-ratio:4/5;background-image:var(--f-feed)}.frame.story{aspect-ratio:9/16;background-image:var(--f-story)}.frame.ad{aspect-ratio:1;background-image:var(--f-ad)}.frame:after{content:"";background:linear-gradient(#14141400 52%,#141414d1);position:absolute;inset:0}.frame .fmt{z-index:2;color:var(--black);background:#ffffffeb;border-radius:999px;padding:5px 11px;font-size:12.5px;font-weight:600;position:absolute;top:14px;left:14px}.frame .hook{z-index:2;color:#fff;font-family:var(--display);letter-spacing:-.006em;font-size:clamp(16px,1.6vw,21px);font-weight:700;line-height:1.15;position:absolute;bottom:16px;left:16px;right:16px}.frame .hook small{font-family:var(--body);color:#d9d9d9;letter-spacing:0;margin-top:8px;font-size:12.5px;font-weight:500;display:block}.frame.ad .hook .mini{background:var(--orange);font-family:var(--body);letter-spacing:0;border-radius:999px;margin-top:10px;padding:6px 12px;font-size:12.5px;font-weight:600;display:inline-block}.frame.story .bar{z-index:2;gap:4px;height:3px;display:flex;position:absolute;top:8px;left:12px;right:12px}.frame.story .bar i{background:#ffffff73;border-radius:2px;flex:1}.frame.story .bar i:first-child{background:#fff}.frame.story .fmt{top:20px}.steps{counter-reset:s;grid-template-columns:repeat(4,1fr);gap:18px;margin-top:56px;display:grid}.step{border-top:2px solid var(--black);padding-top:26px;position:relative}.step:before{counter-increment:s;content:counter(s);background:var(--black);color:#fff;width:32px;height:32px;font-family:var(--display);border-radius:50%;place-items:center;font-size:15px;font-weight:700;display:grid;position:absolute;top:-17px;left:0}.step:last-child{border-top-color:var(--orange)}.step:last-child:before{background:var(--orange)}.step h3{letter-spacing:-.006em;font-size:24px}.step p{color:var(--ink-soft);max-width:280px;margin-top:8px;font-size:15.5px}.bubbles{columns:3 280px;column-gap:14px}.bubble{break-inside:avoid;border:1px solid var(--line);background:#fff;border-radius:26px 26px 26px 6px;margin-bottom:14px;padding:18px 24px;font-size:clamp(16px,1.5vw,19px);line-height:1.4}.bubble.n{background:var(--black);color:#fff;border-color:var(--black)}.bubble.p{background:var(--peach);border-color:var(--peach)}.bubble.o{background:var(--orange);color:#fff;border-color:var(--orange);font-family:var(--display);letter-spacing:-.006em;border-radius:26px 26px 6px;font-size:clamp(20px,2vw,26px);font-weight:700}.familiar-end{justify-content:flex-end;margin-top:4px;display:flex}.familiar-end .bubble{max-width:460px;margin-bottom:0}.work-list{border-top:1px solid var(--line)}.work-row{border-bottom:1px solid var(--line);grid-template-columns:1fr auto;align-items:center;gap:20px;padding:22px 8px;transition:padding .3s cubic-bezier(.2,.8,.2,1),background .3s;display:grid}.work-row b{font-family:var(--display);letter-spacing:-.018em;font-size:clamp(26px,3.4vw,44px);font-weight:700;line-height:1.05}.work-row .go{border:2px solid var(--black);border-radius:50%;place-items:center;width:52px;height:52px;transition:all .3s;display:grid}.work-row .go svg{width:18px;height:18px;transition:transform .3s}.work-row:hover{background:#fff;padding-left:24px;padding-right:24px}.work-row:hover .go{background:var(--orange);border-color:var(--orange);color:#fff}.work-row:hover .go svg{transform:rotate(45deg)}.work-cols{grid-template-columns:1fr 1fr;column-gap:48px;display:grid}.about-grid{grid-template-columns:.85fr 1.15fr;align-items:center;gap:clamp(32px,6vw,88px);display:grid}.portrait{position:relative}.portrait .img{aspect-ratio:4/5;background:var(--f-about) center/cover no-repeat;border-radius:32px}.portrait .tag{background:#fff;border-radius:18px;padding:14px 18px;position:absolute;bottom:28px;left:-14px;box-shadow:0 20px 40px -20px #14141466}.portrait .tag b{font-family:var(--display);letter-spacing:-.006em;font-size:19px;display:block}.portrait .tag span{color:var(--ink-soft);font-size:14px}.portrait .blob{background:var(--orange);z-index:-1;border-radius:50%;width:90px;height:90px;position:absolute;top:-18px;right:-18px}.about h2{letter-spacing:-.018em;margin:14px 0 28px;font-size:clamp(34px,4.4vw,56px)}.about p{color:var(--ink-soft);max-width:60ch;margin-bottom:16px}.about blockquote{font-family:var(--display);letter-spacing:-.006em;border-left:4px solid var(--orange);margin-top:28px;padding-left:20px;font-size:clamp(22px,2.2vw,28px);font-weight:600;line-height:1.25}.cta{margin:clamp(88px,11vw,140px) var(--pad) var(--pad);background:var(--black);color:#fff;border-radius:36px;position:relative;overflow:hidden}.cta:before{content:"";background:radial-gradient(circle,#ff5a2c66,#0000 65%);border-radius:50%;width:640px;height:640px;position:absolute;bottom:-360px;left:-200px}.cta .wrap{padding-top:clamp(64px,9vw,120px);position:relative}.cta h2{letter-spacing:-.022em;font-size:clamp(48px,8.4vw,120px);font-weight:800;line-height:1.02}.cta h2 .ln{white-space:nowrap;display:block}@media (max-width:640px){.cta h2 .ln{white-space:normal;display:inline}}.cta-row{border-bottom:1px solid #ffffff29;flex-wrap:wrap;justify-content:space-between;align-items:center;gap:28px;margin-top:48px;padding-bottom:56px;display:flex}.contacts{flex-wrap:wrap;gap:10px;display:flex}.contacts a{border:1px solid #ffffff40;border-radius:999px;align-items:center;gap:8px;padding:12px 18px;font-size:15.5px;font-weight:500;transition:background .2s,border-color .2s;display:inline-flex}.contacts a:hover{background:#ffffff1a;border-color:#fff}.contacts svg{width:16px;height:16px}.foot{color:#a8a8a8;flex-wrap:wrap;justify-content:space-between;align-items:center;gap:16px;padding:26px 0 30px;font-size:14.5px;display:flex}.foot .logo{color:#fff;font-size:18px}.foot .logo svg{width:22px;height:22px}@media (max-width:1000px){.nav-links{display:none}.pillars,.gap .wrap,.panel,.about-grid{grid-template-columns:1fr}.frames{grid-template-columns:1fr 1fr}.steps{grid-template-columns:1fr 1fr;row-gap:44px}.work-cols{grid-template-columns:1fr}}@media (max-width:640px){body{font-size:16px}.nav .btn{padding:10px 16px;font-size:14px}.hero-bottom{grid-template-columns:1fr;gap:28px}.hero-bottom p{font-size:17px}.brands{flex-direction:column;align-items:flex-start;gap:16px}.brands-track{width:100%}.gap,.cta{border-radius:26px;margin-left:12px;margin-right:12px}.offers.two,.steps{grid-template-columns:1fr}.frame .hook{font-size:15px}.portrait .tag{left:12px}.portrait .blob{right:-6px}.work-row .go{width:42px;height:42px}.hero h1 .ln{display:inline}.hero h1 .ln>span{animation:none;display:inline}.hero h1{animation:.7s both fadeIn}.frames{align-items:start;gap:12px}.gap:after{opacity:.6;width:320px;height:320px;top:-140px;right:-140px}}@media (prefers-reduced-motion:reduce){*{transition:none!important;animation:none!important}html{scroll-behavior:auto}}
